BMW Tops YouTube’s Most Viral VR 360 Video Ad
360-degree video coming to major platforms like Facebook and YouTube have resulted in many big brands rushed to take advantage of this technology.
Big brands are “forging the way” when it comes to testing and learning with 360-video, adding that brands are using the new offering to create everything from safety videos, film events and even as a way to get creative with traditional advertising.
As one of the world’s greater car manufacturer, BMW is not falling behind.
Watch Gigi Heidi in the first ever BMW M2…but wait, no one is really looking at the car. You are looking at Gigi, aren’t you?
The BMW Viral 360 Degree Video Ad
The startling 360 result in over 5 million views in just two months, winning YouTube’s award for the “Most Viewed 360 Degree Video Ad”
Simple Guide on How To Watch and Interact W/ 360 Degree Video
YouTube supports playback of 360 videos from the latest version of Chrome, Firefox, Internet Explorer, and Opera browsers.
From Mobile Phone
You will need to open the video using the latest version of the YouTube app for Android and iOS.
For an immersive experience, you can even watch 360-degree videos with Cardboard via the YouTube Android app. Once the 360 video is launched, simply click the Cardboard icon on the lower right corner and insert the phone into the Cardboard.
From Gear VR
Download the Samsung Internet beta app which you can download from the Oculus Store. Open the Samsung Internet app on your mobile device and navigate to the content you want to view on the Gear VR, such as 360 degree videos.
– Insert your mobile device into the Gear VR
Once the YouTube video is launched, makes sure to select “Full Screen” on the lower right-hand corner, then select the Mode button, and select “360° 3D”. Although the compression results in poor video quality in most cases.